American Civil Liberties Union
As the first national internet director for the ACLU, I convened a standing team of fellow directors from the legal, organizing and development offices to set online priorities across departments and improve strategic communication.
The ACLU was nearly 100 years old in 2005, facing a crisis unlike any the organization had seen before, as revelations of military torture and domestic spying forced a wrenching national debate over security and liberty.
- Oversaw strategy and publishing for ACLU national web site, managing five-person team. Led comprehensive redesign of site architecture and design
- Advised attorneys and staff on vision and language for web initiatives, including challenges to NSA spying and Patriot Act, post-Katrina justice initiatives, youth outreach, and the first-ever searchable repository of government documents related to the torture of US detainees.
- Launched ACLU’s first-ever blog, Facebook, podcast and YouTube initiatives. Produced multimedia features. Spearheaded improved integration between national site and 53 affiliates.